
Hi, I’m Hannah, a veteran, an operations leader, and the founder of The Pink Standard. I work with a small number of discerning clients, plastic surgery and boutique medical practices, dental offices, boutique law firms, and service businesses that expect their operations handled to the same standard as their work.
My mission is simple: I take the operations weight off your shoulders so nothing slips through the cracks. No missed calls, no lost follow-ups, no back office piling up while you do the work only you can do.
My experience is operations, from both sides of the desk. For four years I’ve run development operations for a national military nonprofit, working in Salesforce every day. I also handle estimates, marketing, and admin for a commercial boiler company, where I recently rebuilt their entire client pipeline. And I run my own business, a self-sustaining ice cream shop, so I know firsthand what it costs when the phones, the books, and the follow-up don’t get handled.
That’s why The Pink Standard works the way it does. You work directly with me, not a rotating team and not a call center. I keep a deliberately small client list, so every client receives real attention and complete discretion. And because sales is genuinely my strength, the front desk work I do goes further than answering the phone: consults get booked, no-shows get recovered, and past clients hear from you again.
Beyond the front desk, I write SOPs and operating procedures, build sales processes that close consults, and handle the high-need work practices struggle to staff: patient outreach and coordination, insurance verification and prior authorization, and back-office bookkeeping.
I’m based in the San Antonio area and work with clients nationwide, all remotely. For select retainers, I also travel to you, spending on-site days with your team so I understand your operations firsthand. If your practice or firm expects a higher standard, I invite you to book a private discovery call.